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Banchmarketing

Banchmarketing

Banchmarketing

  • GOD THE FATHER

    God the Father Apparel is a clothing brand that started from the ground up in November of 2019 and since then, it has only gone up. It is an e-commerce business that Drew Urquhart took a hold of from the beginning in terms of marketing.

    Since the company’s debut, they have gone through two website redesigns. Although that seems like a lot in just the first 5 months, each time serves as a critical reason for customers to stay interested and engaged, and highly converting. Drew’s dedication to posting daily on Instagram has paid off as he gained over 80,000 followers in the first 2 years. With those followers came website visits, and with those visits came sales. Selling over 100,000 pieces of God the Father apparel, Drew managed to help the company make over 2 Million dollars in sales before the 2 year mark. The team at GTF have achieved an impressive 2.7 conversion rate since launching.

    Facebook Ads run by Banch have been a key component in the growth and success of God the Father Apparel. The tracking pixel designed to target the interested audience was installed from the get go and was using general and broad based targeting. After one hundred orders or so, the number of orders and email list grew exponentially. The pixel collected more data, helping Drew guide the clothing company to cater to lookalike audiences. It also served as a way to adjust and add retarget campaigns.

    With new campaigns designed explicitly based on audience data, Drew was constantly changing and updating Facebook ads keeping in mind the importance of just enough consistency. His main focus for God the Father Apparel was on their website, Facebook ads, their Instagram page and overall brand appeal.

    Fast forward to today, God the Father Apparel is now within the top 1% of stores globally who have launched in the same year. Over $2 Million in revenue has been generated and digital paid media, SMS and email marketing are the main focuses of growth.

    • 2.5 CONV Rate
    • 1,000+ 5 Star Reviews
    • 6.5X ROAS
    • 65K+ IG followers
    • $65 AOV
    • $0 - $1M Took in year
  • Big Ten Network - Beyond The Big Ten

    Big 10 Network, established in 1896, recently focused on growing their “Beyond the Big 10” podcast. A unique offering where current and former Big 10 stars give fans a behind-the-scenes look at the sports seasons.

    Faced with stagnant growth, our strategy was to enhance their digital presence. We implemented a full-funnel marketing approach, leveraging professional content creation and targeted ads to drive growth from top-of-funnel interest to bottom-of-funnel conversions.

    Today, the results speak for themselves. Beyond the Big 10 has seen a staggering 100+% increase in monthly YouTube views and podcast downloads. Instagram reach expanded by over 500k monthly impressions, with a 60% increase in impressions and a 50% rise in subscribers.

    With these efforts, Big 10 Network has not only reinvigorated their podcast but also set a new standard in digital sports marketing, achieving significant milestones in just a few months.

    • 100+% Monthly Staggering Increase in YouTube
    • 500K+ Monthly Instagram Impression Increase
    • 50% Rise in Subscribers
    • Niche Podcast
    • Services Paid Social, Email Marketing, SMS
  • Devon & Lang

    Devon and Lang, a dynamic brand in the underwear industry, faced significant challenges in growing through paid channels, particularly with unprofitable META ads. The primary goal was to expand the customer base, increase revenue and return on ad spend (ROAS), while reducing the cost per acquisition (CPA).

    Our solution was to implement a multifaceted marketing approach, focusing on a brand ambassador funnel coupled with a comprehensive ad funnel targeting top-of-funnel (TOF), middle-of-funnel (MOF), and bottom-of-funnel (BOF) audiences. This strategy was aimed at attracting cold traffic, nurturing potential customers, and converting them towards the end of the funnel.

    A key innovation in our strategy was leveraging brand ambassadors as both a primary revenue driver and a user-generated content (UGC) machine. Over the past year, this approach has dramatically scaled Devon and Lang’s sales, growing from 10k/month to over 100k/month at a 4.89X ROAS

    The campaign’s impact has been substantial:

    • Total orders increased by 253%.
    • 4.96X ROAS across META advertising
    • Total website sessions rose by 317%.
    • Achieved a milestone of 100k/month in sales within the first 6 months of our partnership.

    Today, Devon and Lang stands as a testament to the power of strategic marketing in the ecommerce sector. The brand continues to thrive, building upon the success of our collaborative efforts, and is poised for future growth and market expansion.

    • 253% Orders Increase
    • 4.96X ROAS
    • 317% Website Sessions Rose
    • 100k Monthly Sales Achieved
    • Niche Innerwear
    • Services Paid Social, Email Marketing, SMS
  • Dead Threads

    Death Threads, a sports-based streetwear e-commerce store, faced multiple challenges at its inception. Just 30 days old and struggling with Facebook ads, organic growth, and revenue expansion, they needed a comprehensive strategy to establish and grow their brand.

    Our approach was to develop a tailored ad campaign structure, focusing on top-of-funnel (TOF), middle-of-funnel (MOF), and bottom-of-funnel (BOF) segments. This ensured that the right audiences were targeted at each stage of the customer journey.

    The results were nothing short of remarkable. In the first 90 days of our partnership, Death Threads soared from $0 to over $950,000 in sales. With a total ad spend of $160,000, we achieved an impressive return on ad spend (ROAS) of 5.9X.

    This rapid growth and substantial ROAS underscored the effectiveness of our targeted marketing strategy, demonstrating our ability to transform a budding brand into a profitable venture in a remarkably short period.

    Death Threads’ journey from a struggling start-up to a thriving business highlights the potential of strategic digital marketing and targeted advertising in the competitive e-commerce landscape.

    • $O to $950,000 Dead Threads Sales Soared In First 90 Days
    • 5.9x ROAS
    • Niche Streetwear
    • Services Paid Social, Email Marketing, SMS
  • Super Fresh

    SuperFresh, a seasoned player in the gym and art streetwear e-commerce sector, had been thriving for over a decade. However, they encountered challenges in scaling beyond their organic growth and lacked expertise in Facebook ads and revenue expansion strategies.

    Our strategy was multifaceted, focusing on top-of-funnel (TOF), middle-of-funnel (MOF), and bottom-of-funnel (BOF) campaigns, along with generating excitement between product drops. The plan involved launching a new landing page every two weeks to gather leads ahead of each drop, with three clothing releases scheduled monthly. This approach not only maintained a constant buzz around the brand but also ensured a growing customer base with each launch.

    The impact of this strategy was extraordinary. In just the first eight months, SuperFresh’s sales skyrocketed from $794,000 to over $2,200,000. With a total ad expenditure of $70,000, the return on ad spend (ROAS) achieved was an astounding 31.4X, one of the most remarkable results we’ve seen at this scale in Facebook advertising.

    This phenomenal growth is a testament to the power of a well-orchestrated digital marketing strategy, combined with the excitement of regular product launches. SuperFresh’s journey highlights the transformative potential of strategic marketing in scaling an established e-commerce business to new heights.

    • $2,200,000 SuperFresh's Sales
    • 31.4X ROAS
    • Niche Art Streetwear
    • Services Paid Social, Email Marketing, SMS
  • TeeStyled

    TeeStyled, a family-run business specializing in blank clothing for e-commerce, faced challenges in scaling their operations. Despite years of experience, they struggled with Facebook advertising, organic growth limitations, and revenue enhancement.

    Our strategy focused on developing comprehensive marketing campaigns, targeting top-of-funnel (TOF), middle-of-funnel (MOF), and bottom-of-funnel (BOF) audiences, while simultaneously boosting brand awareness. This dual approach aimed to attract new customers and strengthen the brand’s online presence.

    The results were remarkable. In just six months, TeeStyled’s monthly online sales soared from $120,000 to over $410,000. With a total ad spend of $140,000, the campaign achieved an impressive return on ad spend (ROAS) of 19.3X. Additionally, there was a significant increase in orders by 63% and sales by 58%, demonstrating the campaign’s effectiveness in driving both traffic and revenue.

    This transformative growth underscores the impact of a well-executed digital marketing strategy in the competitive e-commerce landscape. TeeStyled’s success story highlights the power of strategic advertising in unlocking the potential of a well-established family business.

    • $410,000 Monthly Online Sales Soared
    • 19.3X ROAS
    • 63% Increase in Orders
    • 58% Increase in Sales
    • Niche Clothing
    • Services Paid Social, Email Marketing, SMS
  • HE WOULD LOVE FIRST

    Driving over $3M in less than a year together, we’ve brought HWLF consistent top of funnel per purchase results of under $7 and consistent bottom of funnel per purchase ads of $4. With an average order value of $49, bringing back an average ROAS of 8.9X

    • $170K TO $450K /months
    • $10M+ generated to date
    • Niche: Christian Clothing
    • Services: Paid Social
  • Ricchezza

    Banch has been able to bring Ricchezza consistent top of funnel per purchase results of under $9.89 and consistent bottom of funnel per purchase ads of $5.48. With an average order value of $224, bringing back an average ROAS of 22.39X in less than a year of working together.

    • 22.39X ROAS
    • $1M+ generated to date
    • Niche: Streetwear
    • Services: Paid Social, Email Marketing, SMS
  • UNDRDOG

    Banch has been able to bring UNDRDOG consistent top of funnel per purchase results of under $9.76 and consistent bottom of funnel per purchase ads of $3.42. A bullet proof ambassador funnel and an irresistible offer lead to the brand seeing an immediate increase in ROAS and MER as well as acquiring 1,000+ new brand ambassadors monthly.

    • 12.36X ROAS
    • $100k Best Month Ever
    • Niche Christian Streetwear
    • Services Paid Social, Email Marketing
  • KENZKUSTOMZ

    KenzKustomz is a brand that’s specializing in custom and one-of-a-kind accessories. Kendall came to Banch wanting to see healthy returns on paid social along side scaling the brand to record breaking months. In the first 6 months of working together KenzKustomz saw a 43% increase in revenue at a 15.6X ROAS. We also helped Kendall do 226k in one month, her brands best month ever!

    • 823k generated through ads
    • 226k Best Month Ever
    • 15.6X ROAS
    • Niche Custom Accessories
    • Services Paid Social, Email Marketing
  • GRATEFUL

    Grateful is a popular clothing brand that wanted to see better results with Paid advertising. A combo of clever creatives and an irresistible offer lead to the brand seeing an immediate increase in ROAS and MER as well as acquiring 1,000+ new brand ambassadors monthly.

    • 34% Increase in revenue
    • 43% decrease in ad spend
    • 2X Increase on ROAS
    • Niche Clothing Brand
    • Services Paid Social, Email Marketing
  • DIAMOND CROSS RANCH

    Diamond Cross Ranch, up 56% in the first 3 months of working with their on pace for their biggest year yet! Generating an extra $250k+ and increasing MER by an entire 6X has left Diamond Cross Ranch speechless to say the least!

    • $250k Additional revenue
    • $600k Best Quarter Ever
    • 6X Increase in MER
    • Niche Clothing Brand
    • Services Paid Social
  • Course Prints

    Golf Course Prints is a Print on Demand shopify store that sells high quality Golf Course prints on products like Canvases, Posters, Hoodies.. Etc.

    They hand draw the courses in house to fit their style! An amazing small business where the owner just recently quit his full time job to pursue Course Prints full time.

    Our strategy was to implement our Brand ambassador funnel, bring in traffic at the TOF and hit the middle and bottom of the funnel with conversion driven campaigns. We utilize the top of funnel traffic this brand already gets to nurture potential purchasers correctly.

    Fast forward to today, we’ve been able to bring Golf Course Prints consistent top of funnel per purchase results of under $9.74 and consistent bottom of funnel per purchase ads of $6.25. With an average order value of $45 and returning customer rate of 21% we’re bringing back an average ROAS of 8.7X.

    Golf Course Prints continues to scale and just recently have been able to generate the brands first 100k in our first 3 months of working together.

    • $15k to $50k+ scale in month
    • 8.7X ROAS
    • $45 AOV
    • 3.71 CONV
  • LYFTLYFE

    LYFTLYFE is a Vancouver-based lifestyle and fitness brand taking street trends and meshing them with athletic pieces, producing a unique take on athletic apparel. Before working with Banch Marketing, they were not using paid ads and relied on organic growth. Once paid strategy was implemented in February 2021, within a few months, their Instagram followers jumped from under 10K to over 16K and most importantly, their sales increased by a whopping 340%.

    LYFTLYFE not only implemented paid strategy but with the help of Banch, carried out email marketing and an ambassador program. With this perfect combination, LYFTLYFE generated significantly more revenue which allowed them to scale up their brand. With Banch taking over the media buying, running both their Instagram and Facebook ads, as well as their email and SMS campaigns, LYFTLYFE’s online store sessions increased by 356%, seeing their conversion rate increase by 48% and their total orders going up by 543%!

    LYFTLYFE has not only seen tremendous growth for their brand in just this short period of time, but they also don’t need to worry about email marketing or SMS. Banch happily provided them with a full-time, dedicated media buyer who has eyes on their account, providing feedback on a daily basis. Overall, this trendy athletic brand is showing tremendous growth with no signs of slowing down!

    • 2.5 CONV Rate
    • 1,000+ 5 Star Reviews
    • 6.5X ROAS
    • 65K+ IG followers
    • $65 AOV
  • Amor Clothing

    Amor is a Christian clothing brand that sells primarily children’s clothing. Amor clothing came to us with a solid base, but no traction with paid advertising. Amor was confident in their product and decided if they were going to scale and make this a full time wage they would have to sign with banch to make scaling possible.

    Amor had a strong base of sales but not a ton of winning ads. We started off in the pixel building stage and got confident early on to swap over to conversion ads early on in month one. We also planned to utilize value based LAL audiences as well as detailed parenting audiences to bring in new customers for the top of funnel, middle of funnel and bottom of the funnel.

    Fast forward to today, we’ve been able to bring Amor consistent top of funnel per purchase results of under $15 and consistent bottom of funnel per purchase ads of $7. With an average order value of $58, bringing back an average ROAS of 9.7X.

    Amor continues to scale and continues to trust us in getting them to their first 50k months.

    • 5k to 25k scale in month
    • 23k+ IG Followers & growing
    • 9.7X ROAS
    • $58.96 AOV
  • Holy Pals

    Holy Pals is a Christian children’s pajama’s brand, started by a family of three. Inspired by their son, their mission was to clothe young boys and girls in comfortable pajamas that share the Word of God.

    Before working with Banch Marketing, Holy Pals was not using paid ads to their benefit, relying solely on organic growth. Their instagram followers were under 8K and they were in need of a digital marketing team to get them started with paid strategy. In January 2021, Holy Pals began working with Banch, implementing media buying, email marketing and SMS right off the bat. Within a few months, Holy Pals began to reap the benefits of having the team of professionals at Banch running their campaigns. Their sales increased by an enormous 2,914% with online sessions up 865%, seeing an overall increase in the conversion rate by 93%! Holy Pals saw so much success that they actually completely sold out and needed to do pre-orders in the off time. They also could affordably donate a pair of pajamas to charity for every pair of their own that they sold.

    With this dramatic increase in revenue, Holy Pals has been able to scale their brand a great deal. Altogether, Banch Marketing has helped Holy Pals have the best Q4 that the brand has ever had, breaking records in every category.

    • 865% Online sessions
    • 2,914% Sales Increased
    • 8K to 11.5k IG followers
    • 14.2X Roas
  • Maverick City Music

    Maverick City Music is one of the biggest Christian music groups in the world. They have recently added merchandise as part of their brand and in March 2021, Banch Marketing became a part of their growth journey.

    Banch Marketing wanted to utilize the already existing organic traffic, by optimizing and retargeting based on the customer’s journey throughout the website. Banch has a team of professionals managing their paid media, has created and organized a business manager account, audited all aspects of Maverick City Music’s ways of operating as well as helped them create a successful paid strategy.

    Before working with Banch Marketing, Maverick City Music had under 500k Followers on Instagram. They are now sitting well over a million followers and most importantly, has seen sales increase by 135% so far! Maverick City Music is soaring and continuing to see solid results heading into 2022.

    • 135% Sales Increased
    • 500k to 1.3m IG Followers
    • 27.8X Roas
  • Throttle Addikt

    Throttle Addikt is a high-quality clothing company designing gear and goods for motorcycle riders. Banch Marketing began working with them in September 2021, when they had just a couple hundred dollars in sales. Since then, they have generated more than 32K in sales, are up 4,124% in total sales and 2,376% in total website visits.

    By targeting their Facebook and Instagram ads as well as their email marketing, Throttle Addikt saw their conversion rate increase by 64% as well as their total orders increase by a massive 3,850%! Throttle Addikt trusted that the team at Banch Marketing were the ones for the job and needed to start testing Facebook and Instagram ads for the first time.

    We are looking forward to scaling Throttle Addikt by using the brand ambassador program and paid strategy. Fast forwarding to just a few months into working with them, the biker brand is on pace to make 5 figures per month!

    • 64% conversion increase
    • 2,376% Sales Increased
    • 3,850% Orders Increase
    • 6.58X Roas
  • Popdarts

    Popdarts is a brand that created a darts-inspired family game for all ages. They were blowing up on Tiktok earlier in the year with over 250K followers. They had no pixel, no fb ads manager and no way of tracking and storing data. Then, Popdarts began working with Banch Marketing in March 2021, helping them get started on their Facebook ads journey, increasing the brand’s sales by 178%. In addition, Popdarts brought in over 100k with only spending 1.4k on ads in one month.

    Banch helped Popdarts track data, store it, and utilize retargeting while they were popular on Tiktok. Banch ran ads specifically targeting people who were interested in the brand but have yet to purchase. Popdarts trusted the team at Banch as advertisers to be the ones to tell them what was the best method and the best way to leverage their brands growth. The most important thing Popdarts did was invest in a team and a Facebook ads strategy.

    Banch helped Popdarts track data, store it, and utilize retargeting while they were popular on Tiktok. Banch ran ads specifically targeting people who were interested in the brand but have yet to purchase. Popdarts trusted the team at Banch as advertisers to be the ones to tell them what was the best method and the best way to leverage their brands growth. The most important thing Popdarts did was invest in a team and a Facebook ads strategy.

    • 178% Sales Increased
    • 100k IG followers
    • 36.8X Roas
  • Campfire Society

    Campfire Society is an outdoor clothing brand that aims to spread a love for nature. Upon starting to work with Banch Marketing in September 2021, they soon saw their sales increase by 4,229%! Their total orders increased by a total of 4,750% with their conversion rate increasing by 170%!

    With the help of the team at Banch, Campfire Society agreed to begin running Facebook and Instagram ads which was a pivotal decision in their growth. Banch also created their email marketing flows in Klaviyo and optimized the website. In addition to this, Banch helped Campfire Society begin to save over 50% in fulfillment costs.

    Looking at Campfire Society just a few months later, they are continuing to scale up and see success from their brand new ambassador program!

    • 170% Rate Increase
    • 4,229% Sales Increased
    • 4,750% Orders Increase
    • 3.8X Roas
  • Jersey House

    Jersey House is a Canadian-owned and reliable brand that sells high-quality, affordable sports jerseys from any sport and any league. Jersey House started working with Banch Marketing in October 2021 and in just a few months, their sales increased by 98%, their total orders by 101%, their conversion rate by 2.2% and their total store sessions are up by 48%!

    Jersey House saw these results because they bought into the plan that Banch had for them. As a team, Banch took over their email marketing, Facebook and Instagram Ads, as well as SEO.

    Looking at Jersey House today, they are currently ranked #1 for SEO terms they bid on and are continuing to rise the ranks of the top jersey brand in Canada and USA.

    • 101% Total Orders
    • 98% Sales Increased
    • Ranked #1 SEO terms
    • 9.6X Roas
  • She Who Is

    She Who Is came to be by a young, Christian entrepreneur in the Spring of 2019 with hopes to empower women. They began working with Banch Marketing in February 2021 and saw their sales increase by 1,097% and their total orders by 952%.

    Banch took a hold of their ads and continued to scale them throughout the IOS14 update. She Who Is also bought into creating a brand ambassador program which helped them grow all around as a brand (emails, social following, revenue…). She Who Is trusted Banch Marketing and allowed us to take control of the ads, scaling them without issues.

    She Who Is as a brand is currently continuing with their mission, and the online and retail portions are absolutely thriving!

    • 952% Total Orders
    • 1,097% Sales Increased
    • 5.8X Roas

Client Results